Ebook Review: SMART Social Media For Authors

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SMART Social Media For Authors by Chris Syme

Does the phrase social media marketing make your head spin? Now you can learn the simple, smart strategies all authors need to know.

Social media can be confusing. You’re worn out trying to replicate the success of other authors without much luck. Before you give up, get some common-sense advice from a 20-year marketing veteran.

Amazon best-selling author Chris Syme believes that trying to mimic the success of other authors is a dangerous and expensive strategy. If you understand the “why” behind marketing tactics, you’ll learn how to make strong marketing decisions that produce results based on your time, resources, and skill level.

Using Syme’s SMART system, you’ll discover how to approach social media like a profitable business owner. With her two-decades of marketing experience, Syme takes you safely through the minefield of social media and helps you understand what truly goes into a multi-faceted book marketing campaign.

In SMART Social Media For Authors, you’ll discover:

  • The five rules of SMART marketing and how to use them to develop your first successful plan
  • How to identify must-have social media channels that fit your goals
  • The fundamental planning steps most authors skip at their peril
  • How to run short- and long-term digital campaigns including book launches
  • And much, much more!

SMART Social Media For Authors teaches you how to make your social media connect with the right people, at the right time, in the right place, and with the right message. If you’ve struggled to make social media work for you, then you’ll love Syme’s user-friendly, easy-to-implement, and to-the-point social media strategies.

Get your marketing back on track today!

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Ebook Review: Midmen

midmen_coverMidmen by Steve Ochs

Eighty percent of modern, middle-aged men are having what is known as a midlife crisis. These men represent the highest concentration of wealth, the longest terms of unemployment and (drum roll please) the highest rate of suicide. They also represent over four million inappropriate gold stud earrings, seventeen billion individual hair transplants and eight thousand miles of hairy muffin top. These are the MIDMEN.

MIDMEN: The Modern Man’s Guide to Surviving Midlife Crisis is more than just an informative self help book for a growing, if rapidly balding, generation. It is strong medicine dissolved into a spoonful of beer that men can easily digest. However, men are notoriously averse to buying self-help books and, because publishers know that, there isn’t much out there. But they are the primary readers of humor books. Eureka.

MIDMEN is a 50/50 blend of Louis CK and Dr. Phil. It’s half Men are From Mars Women Are From Venus and half Tucker Max; kind of a Fifty Shades of John Grey. MIDMEN keeps the reader laughing as it spoon-feeds him genuine survival information. Covering areas as diverse as health, finance, family and death, MIDMEN leads its MIDMAN reader through an insidious series of sections and chapters that surreptitiously reinforce his sense of well being as he faces life’s second half.

MIDMEN: The Modern Man’s Guide to Surviving Midlife Crisis is a frank – okay downright rude – collection of facts, quizzes and anecdotes that offers readers a way to identify what really matters in life and get it scheduled in by sharing wisdom like: “Who is a MIDMAN? He’s the guy with eyes that can’t stop looking at younger women who can’t stop not giving a sh*t.” “The average middle-aged couple has sex once a week, twice if they also sleep with each other.” “… the question, ‘Are you pre-menstrual?’ is famously punishable by death.” “If your dreams do not scare you, they are not big enough.” Men have felt this way about boobs for years, now we need to apply it to our dreams.

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Ebook Review: Search Word Pro

Search Word ProSearch Word Pro Series by Paul Krupin 

Do you know enough about the latest social media marketing strategies, tactics, and tools to improve your success? Search Word Pro is a very specialized personal tool that helps you discover powerful and actionable information quick as a click. 

If you are going to have a transformative experience that dramatically improves your success today, the chances are very good it will come from the results you find using a search engine. Words have power. Knowledge is power. Click and it’s yours.  Continue reading

Ebook Review: The Hybrid Author

Hybrid_Author_coverThe Hybrid Author by Dianne Sagan

A publishing industry in constant change, authors find themselves trying to make decisions about whether or not to self-publish or traditionally publish. Now you have a book that explains the Hybrid Author path. 

  • What it is. 
  • What the options are. 
  • How to decide. 

Including interviews with C. J. Lyons, J. A. Konrath, Hugh C. Howey, Marie Force, Barbara Morgenroth, Jennifer Archer, and Travis Erwin. The Hybrid Author is “a treasure house of useful suggestions and resources for any writer.” Continue reading

Ebook Review: The Author Training Manual

The Author Training ManualI normally only review self-published books, but this one’s topic was so relevant I thought it’d be helpful to post about it. I’m also happy to announce I’m part of the official blog tour, which is how I received a copy, and you can read an excerpt of The Author Training Manual at the end of this post.

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Book Review: The Geek’s Guide to Dating

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You keep your action figures in their original packaging. Your bedsheets are officially licensed Star Wars merchandise. You’re hooked on Elder Scrolls and Metal Gear but now you’ve discovered an even bigger obsession: the new girl who just moved in down the hall.

What’s a geek to do? Take some tips from Eric Smith in The Geek’s Guide to Dating. This hilarious primer leads geeks of all ages through the perils and pitfalls of meeting women, going on dates, getting serious, breaking up, and establishing a successful lifelong relationship (hint: it’s time to invest in new bedsheets). Full of whimsical 8-bit illustrations, The Geek’s Guide to Dating will teach fanboys everywhere to love long and prosper. Continue reading

E-Book Review: A Child Lost in Flight

childlostcoverA Child Lost in Flight: Moving on after tragedy on Flight 229 by Mohan K

A Child Lost in Flight is a first person account of a father coming to grips with the sudden death of his child on an international flight. The story is about his tragedy and the author’s experiences in recovering and moving on.  Continue reading

E-book Review: Letters I Wish I Had Sent

Letters I Wish I Had Sent coverLetters I Wish I Had Sent by Preston Randall

Preston Randall isn’t trying to rewrite Twilight to suck up some of the left over teen money. He’s not pumping out that sequel to The Illiad that everyone is beating down the bookstore doors to get – heck he’s not even trying to concoct the great American novel. He’s just got his Fruit-Of-The-Looms in a twist and wants to spew out a few dozen pages about it. And what is he on about? Commercials, flyers, adverts of all kinds and just the general detritus we all must wade through every single day to live in a modern global economy. That’s all. And, well, he’s had it. He takes on one dimwitted advertiser after another – with the most moronic of claims – and feeds them a heaping helping of their own blather. Praising their absolute ineffectiveness and ineptitude – while offering delightful testimonials that only their detractors could enjoy. It makes for a work that is simple, witty, silly and yet oddly cordial and illuminating… certainly a really fun read. No great investment required, just leaf through until Preston starts in on one of the dolts you really wish you’d sent a letter to – and enjoy his take on it. Please read ’em and weep – with tears of lol-ing. Continue reading

The eGuide to Grant Writing for FEMA

Since this week Hurricane Sandy is hitting the north east, now seems like the perfect time to write about Eric J. Wynn’s The eGuide to Grant Writing for FEMA. *I received a review copy of the ebook from the author.

According to his bio, Eric is a Florida native who has been involved in disaster management since 2004. He has worked with many local government agencies and nonprofits to access funds through the FEMA Public Assistance Program. His book is a great resource for those in the private nonprofit community who need help, especially after a natural disaster. Continue reading