Guest Post: 5 Secrets to Creating a Better Author Website

By Mary So much of writing is moving to the internet. Even authors need to have an online presence, and usually, this comes with a website and a blog. But how do you make your author website and blog interesting to readers and other people who may come across it? Having an engaging online presence …

Advertisements

Marketing and Promoting Your Book

The most successful indie authors have marketing plans for their books or series. Generally, when you are launching a book or promoting a book, you want to have a plan in place 4-6 weeks in advance. Part of the plan is figuring out which sites you can use to promote your book. Self Publishing Review …

Guest Post: 10 Ways to Drive Traffic From YouTube

By Katherine Lane It has been 12 years since YouTube started to widen people’s entertainment sessions. The website has been a great help for those who want to watch a wide variety of videos online. Aside from satisfying people with its wide selections of videos, YouTube has been a great tool for marketers as well. …

4 Factors for Your Marketing Plan

There are a lot of factors to consider when it comes to marketing your book(s) and your brand. Below are four to consider. 1. Planning Your Marketing Strategy/Finding Your Audience Before doing anything, you want to find your target audience so you can tailor your plan to them. Here are some helpful resources: "Book Writing …

5 Examples of Cool Content

I've been learning a lot about content marketing lately. Content marketing is all about creating compelling content, in all different forms, to get people engaged and interested, without directly promoting a product or brand. (If you want to learn more, I recommend checking out Content Marketing Institute.) There are a lot of great examples of very …

5 Strategies for Writers to Market Their Work and Expand Their Audience

As an indie author, there are so many tools and strategies you can employ to grow your audience and even monetize your work. Below are 5: videos, podcasting, merchandising, crowdfunding, and social media. Videos Videos are a great way to connect with your audience on a more personal level. There are a few tools and …

Guest Post: 6 Smart ways to create a popular YouTube channel

By George Minton YouTube, the famous Google-owned network, has over a billion users, which is almost half of the internet users on the globe. Everyday millions of people enjoy the billions of new videos aired on YouTube. In fact, YouTube reaches more than half of its daily billion views on mobile alone. This platform has …

77 Tips and Tools for Promoting Your Book

I love a good list, and I've been collecting links again. This time, it's a collection of resources that can help you promote your book. Promotion Tools "19 Favorite Tools for Content Promotion in 2017" on Content Marketing Institute "Book Marketing & PR Toolkit" on Book Marketing Buzz Blog "Author Marketing Checklist" on Author Marketing …

Do’s and Don’ts of Writing an Author Bio

By Josh T. A well-written author bio gives insight into you as an author. It showcases your writing style, talents, and accomplishments. Having a concise, objective, and relevant bio with a quality portrait of yourself introduces you to your readers and makes a lasting first impression. Here are some do’s and don’ts to consider when …

Finding Your Audience and Appealing to Them

Pretty much everyone can agree that having a marketing plan is essential when it comes to publishing your own books. And the first step in creating that plan is finding your niche and your audience.  This isn't always easy to pin down. One thing you can do is create user personas. Xtensio has a user …