Finding Your Readers

I recently received an email about the next steps after self-publishing a book. Unfortunately I average about 200 emails a day so I can't remember who sent it, but it contained some interesting tidbits. Self-publishing is great, but it's also important to make sure you reach your readers. Ways to do this is to know …

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Self-publishing: Marketing and Publicity

Marketing can seem like a huge task. However, it's also a very necessary part of self-publishing. One of the first things a self-published author should do (aside from writing the book), is to build a website. This helps to establish a fan base, which is vital because in order to be successful, writers need readers. …

Marketing Tips for Self-published Authors

As a publisher, I send our authors a checklist of things they can do to help promote their book. I think it's important to get our authors as involved as possible, partly because the more people helping out, the more people will be reached, and the more books we can potentially sell. Many of our …