Growing Your Presence on Social Media

Social media is great. You can connect with people easily, you can learn new things, and you can share awesome content. It's also a lot of hard work, because you want to make sure you are posting high quality content that resonates with people, and it takes some effort to measure and tweak your strategy. …

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BuzzTrace: A New Platform To Help Writers Find Their Readers

Launching today is BuzzTrace, a new platform that helps authors find their audience and increase their book sales. BuzzTrace connects with social media platforms and provides authors with insightful analytics on how to help sell their books. The site also gives authors tips on how to grow their audience. Scott La Counte, a best selling author, said …

Indie Author Marketing: Analyzing Facebook and Twitter

I'm a big fan of data. I love reading about all the ways people are gathering analytics on books, how data helps drive decisions, and being able to know how effective people are at reaching out to others. And that's why for the past month or two, I've really enjoyed getting to know Facebook and …