Guest Post: Which Marketing Channels are Most Effective for Books?

By Mariah T. Many writers stay so focused on their work that they forget to promote their product. As a result, they often become discouraged by disappointing book sales. You can do better, especially if you know where to start. Marketing is essential for books, just as with any other good. With the right plan, …

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Guest Post: 6 Marketing Ideas For The Day Your Book Launches

By Martin Cavannagh It’s the biggest event on any author’s calendar: the day their book launches. And if you happen to be a self-publishing author, it should also be your busiest. A book’s launch can very much set the tone for any success to come. You want there to be as much noise as possible so …

Books and Stories From the Past

Just for fun, for today's blog post I thought I'd share some interesting links about stories from the past. Coloring Books First up are a couple links about coloring books. Apparently, coloring books started out as meant for adults. According to Time, there are early coloring books from the 1600s that depict engraved maps, and …

Guest Post: Why You Should Consider SEO When Self-Publishing a Book

By Adam Steele This is a guest post, courtesy of Adam Steele, the founder of Loganix, a popular SEO fulfillment company located in beautiful Vancouver, British Columbia, Canada. If you are an author who’s opting to self-publish instead of going through a publisher, the one big thing you lack is the marketing power that you'd …

Editing Tips and Resources for Authors

When it comes to editing your book, authors have a lot of options. The first step is to self-edit. This can help cut down on costs later when you start working with a professional editor (which I highly recommend doing). Jane Friedman has a great post on how to write a book in three drafts. There's …

The Overlap of Games and Books

Games and books have a lot in common, especially when it comes to the publishing process. There's also a lot of cool overlap. After all, most games have full narrative stories. And those stories are written by professional writers. Now, game writers can win a Nebula award, from the Science Fiction and Fantasy Writers of America, …

Bookstores Are More Than Books (Though Books Are Pretty Great)

Bookstores are great. The best thing, of course, is the fact that they're filled with books. But they're also great community spaces, and often the hosts of fun events. Last month, a fashioner designer held a runway show in the Rare Books room of The Strand, according to Yahoo!. The models held books while they …

Indie Authors: Using Giveaways to Find New Readers and Sell More Books

A giveaway is a powerful tool that can help indie authors attract new readers. You can incentivize people to spread the word about your book through social media, sign up for your email list, and garner interest in your other books (which can lead to more sales). There are at least four big tools authors can use …