What Are the Ingredients of a Successful Marketing Plan?

Editor's note: This post was originally published January 2016 on Digital Book World. Today’s readers and book buyers are savvy. Ads are not enough to get a potential customer’s attention, and being bombarded daily with emails, texts, posts, tweets, shares, images and videos makes it incredibly easy, and more likely, for people to ignore ads. …

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2014 Year in Review: Taking Stock and Setting Goals

Happy holidays and happy new year! As this will be my last post of the year, I thought now would be a good time to look back and see what progress I've made as a writer and ebook developer, and figure out my goals for next year. This year I kept a spreadsheet keeping a …